As part of a school assignment focused on visual branding, I selected a U.S. national park and created a cohesive print campaign, including a full-size poster and informational brochure. The goal was to design materials that reflected the park’s identity while maintaining consistency with official National Park Service branding.
I used Adobe Illustrator and Photoshop to develop both assets, combining illustration, layout design, and visual hierarchy to engage and inform viewers. The final poster was printed at 28" x 32", with a brochure designed to complement the tone and style of the poster.
Tools: Illustrator, Photoshop